The Sales Professional
How to Build a Career in Sales
Checking Availibility...Description
Over a career of more than 40 years, Joe Denhamhas trained many salespeople through stand-up presentations and lectures. Now he shares those lessons and his knowledge in The Sales Professional with anyone who has a strong work ethic and wants to to succeed in sales. This book not only seeks to help existing salespeople who want to succeed - Who doesn't? - it's also for people who want help getting started in a career in sales. Many good sales staff in the corporate world become quickly disenchanted because of a lack of early sales success, generally due to a dearth of real guidance and structure in the way they approach their chosen careers. This book aims to bring some discipline and professionalism into the way they conduct business. Experience is not something you can buy. However, when someone like Joe Denham passes his experience on to you through a book like this, with explanations and an understanding of the sales process that are logical, simple, and straightforward, you will benefit beyond your expectations.
About this Author
Joe Denham has setup and grown four very successful businesses in his lifetime. His first major success was when he sold his computer based training business located in Dubai for $10m in 1997. He then had his own TV Show on Sky Television in the UK for 4 years, while he owned and operated a farm in Brittany, France. And in 2009 he founded VegTrug - an innovative raised garden bed which people use to grow their own vegetables at home. That business sold in 2012 and Joe continued to run the business as CEO until 2023. He now lives in Norfolk, UK.
Reviews
During my time at Wayfair, I had the pleasure of working with Joe and his team. As a category manager at a major retailer, I've encountered a wide range of salespeople, ranging from the transactional folks who are just there to make a sale (which has always been ironic to me given Wayfair doesn't buy any inventory), to the 'relationship-oriented partners' (i.e. Joe). From day one, I knew I could rely on Joe and his team to work with me to grow our mutual businesses. It's incredibly refreshing to work with a team that asks questions rather than coming with all the answers; a team that is receptive to fresh ideas and opportunities, a team that is reliable and follows through on promises, a team that is transparent and honest regarding roadblocks we inevitably faced; and yet also committed to working closely to overcome challenges in a mutually beneficial manner. Joe and his team bring a level of professionalism, respect and fun with them that is authentic and unparalleled. As a united team, we were able to achieve great business results, while also having a bit of fun. I'm grateful for the opportunity to work with and learn from Joe.
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