Manga or Manhwa?

by Chadwick Ginther - Wednesday, Apr 25, 2007 at 12:30pm

Korean Comics to Challenge the Japanese Market Dominance

Manhwa is the Korean term for comics, just as Manga is term Manga describes comics from Japan. With Manga making serious in roads in North America can its Korean counterpart be far behind?

From Business Week

According to one Manhwa publisher, comics account for twenty-five percent of the book sales in Korea. For a long time most of the Manhwa was marketed in North America as Manga, presumably in an attempt to piggy back on the japanese comics success. Discerning consumers weren't fooled however (Manga reads right to left, Manhwa left to right).

The Korean comics offer as diverse a theme in their products as Manga does. You can find anything from science fiction, fantasy, comedy, westerns or period dramas. It's only a matter of time before they find their niche in our market.

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